Ads that don't look like ads.
Creator-style video built for paid social — the kind people watch to the end because it doesn't announce itself as marketing. Shot by a real crew, so it looks unpolished on purpose rather than by accident.
What UGC actually means
UGC stands for user-generated content — video that looks like it was made by a customer rather than a brand. A person holding a phone, talking about a product, in a kitchen or a car or on a street.
The irony is that most high-performing “UGC” isn’t user-generated at all. It’s produced deliberately to look that way, because the format outperforms polished brand video on paid social by a wide margin. That production is what we do.
It doesn't look like an ad
People scroll past polished brand films and stop for something that looks like a person talking to a camera. That's the whole mechanism.
Volume beats perfection
Paid social burns through creative fast. We shoot several variants in one session so you can test hooks instead of betting on one expensive film.
Built for the placement
Shot vertical-first and cut for Reels, Shorts, and in-feed — not a landscape film cropped down and hoping for the best.
What we produce
UGC Video Ads
Creator-style videos built for paid social, shot to convert.
Learn moreProduct Review Videos
Honest, unpolished demos that read as real recommendations.
Learn moreInfluencer Content Production
Briefed, shot and edited — or produced with your own creators.
Learn moreSocial Reels & Shorts
Vertical-first content, cut for every platform's aspect ratio.
Learn moreCustomer Testimonial Videos
Your happiest clients, filmed properly.
Learn moreWhat’s included
- Hook and script writing based on what's already working in your category
- Creator casting — ours, or direction for creators you already work with
- Multiple variants per concept so you have something to A/B test
- Vertical-first shooting, cut for Reels, Shorts, TikTok and in-feed
- Captions burned in — most social video is watched on mute
- Raw files handed over, so the footage stays yours
Tell us what you’re trying to build.
One conversation is usually enough to tell whether we can help. No pitch deck, no pressure — just a straight answer on scope, timeline and cost.
Or fill in the form and we’ll come back within one business day.